tech & tools I recommend…
I have used all of these tools for my own business or for a client.
Some tools have affiliate links, meaning I may receive a commission if you choose to sign up through my link (at no extra cost to your yourself)
BUSINESS BASE
Squarespace
A user-friendly website builder and hosting platform that offers sleek, customisable templates*. It's ideal for creating professional-looking websites without coding knowledge, making it perfect for small businesses and entrepreneurs.
*Check out these templates from Liz Ellery
Google Workspace
A suite of cloud-based productivity and collaboration tools including Gmail, Drive, Docs, and Meet. It streamlines communication and document management, enhancing team efficiency and organization for businesses of all sizes.
Zapier
An automation tool that connects various apps and services, allowing you to create automated custom workflows. It saves time by automating repetitive tasks, improving productivity & reducing human error in business processes.
LastPass
A secure password management solution to stores & organise login credentials. It enhances online security by generating strong passwords and allowing safe sharing of access to platforms to team members.
EMAIL & COMMS
⭐ ConvertKit ⭐
An email marketing platform designed for creators and small businesses. It offers easy-to-use email automation, segmentation, and landing page creation, helping to grow and engage your audience effectively.
I highly recommend Convertkit – I’ve used it for years!
Streak
A customer relationship management (CRM) tool that integrates directly with Gmail. It helps track and manage customer interactions, sales pipelines, and projects, plus you can see when your email has been read!
Slack
A team communication platform that organizes conversations into channels. It facilitates quick, efficient communication and file sharing, improving collaboration and reducing the need for internal emails.
Zoom
A video conferencing tool that enables remote meetings, webinars, and virtual events. It offers high-quality video and audio, screen sharing, and recording features, essential for remote teams and client interactions.
Acuity
An online scheduling software that allows clients to book appointments directly. It syncs with your calendar, sends reminders, and can handle payments, streamlining the booking process for service-based businesses.
WeTransfer
A file-sharing service that allows you to send large files securely. It's user-friendly and doesn't require recipients to create an account, making it convenient for sharing big files with clients or team members.
PRODUCTION
Canva
A graphic design platform with a vast library of templates and elements. It enables non-designers to create professional-looking visuals for social media, presentations, and marketing materials quickly and easily.
Loom
A video messaging tool that allows you to record your screen and camera simultaneously. It's great for creating tutorials, giving feedback, or explaining complex ideas, enhancing remote communication and collaboration.
Toggl
A time tracking app that helps monitor how time is spent on tasks and projects. It provides insightful reports, aiding in productivity analysis, accurate client billing, and better time management for individuals & teams.
MONEY & PAYMENTS
Stripe
A versatile payment processor that accepts various payment methods. It offers robust security features and integrates easily with many digital platforms, making it ideal for online business owners to accept payments.
Wise
A bank and international money transfer service that offers competitive exchange rates and low fees. It's particularly useful for businesses dealing with multiple currencies or paying international contractors.
ThriveCart
A shopping cart and sales funnel tool designed for digital products. It offers one-time payment, subscription, and upsell options, helping to maximize conversions and streamline the checkout process.
LEGAL
The Contract Shop
An online store offering customizable legal templates for various business needs. It provides affordable access to essential legal documents, helping small businesses protect themselves without hefty lawyer fees.
QuickBooks
A comprehensive accounting software that manages bookkeeping, invoicing, and financial reporting. It simplifies tax preparation and provides valuable financial insights for better business decision-making.
HelloSign
An electronic signature platform that allows secure document signing online. It speeds up the contract process, reduces paper waste, and provides a legally binding way to finalise agreements remotely.
COPY TOOLS
Hemingway
A writing tool that analyses your text for readability. It highlights complex sentences and common errors, helping you create clearer, more concise content that engages your audience effectively.
Headline Analyzer / Studio
A free tool that scores your headlines based on structure, grammar, and readability. It helps craft more engaging titles for blog posts, emails, and social media, potentially increasing click-through rates.
Grammarly
A writing assistant that checks for grammar, spelling, and punctuation errors. It also offers suggestions for clarity & style, helping to improve the overall quality and professionalism of your written content.
AI
ChatGPT
An AI language model capable of generating human-like text. It can assist with content creation, answer questions, and provide creative ideas, serving as a versatile tool for various business writing & brainstorming tasks.
Claude
Similar to ChatGPT, Claude offers advanced conversational and analytical capabilities. It excels in complex problem-solving, data analysis, and generating detailed, context-aware responses.
NeuronWriter
An AI-powered SEO content optimization tool. It provides keyword suggestions, content structure guidance, and real-time optimization tips to help create SEO-friendly content that ranks well in search engines.
Want AI to write like you do, in YOUR voice? Check out my guide Hey ChatGPT, Write Like Me!
E-COMMERCE
Shopify
A comprehensive e-commerce platform for building and managing online stores. It offers customisable templates, secure payment processing, and various apps to enhance functionality, making it easy to start & scale an online shop.
Klaviyo
An email marketing and customer data platform specifically designed for e-commerce. It enables personalised email campaigns based on customer behavior, helping to increase engagement, retention, and sales for online stores.
This is my favourite email platform for e-commerce! Contact me if you need help setting up Klaviyo.